What is a Progressive Web App & Who Should Be Using It? was originally published on BruceClay.com, home of expert search engine optimization tips.
According to Google, progressive web apps are the next big thing for “delivering amazing user experiences on the web.” In the same vein as AMP (accelerated mobile pages), PWAs are causing digital marketers to rethink the way they can design and deliver their sites in a mobile-first world. Website owners and designers need to be paying attention. So just what is a progressive web app?
What is a Progressive Web App?
It’s an all-in-one solution for web developers to create a single version website/app that can be delivered across all devices and works like an app but without the hassle of distribution through an app store.
A progressive web app, or PWA, combines the best of a website and the best of a native application. It’s a type of hybrid app. If a user comes to your PWA-run site, they’ll get the mobile version of your site but faster.